Resume

Experience

2012 - PRESENT

Digital Marketing Consultant

Ty Banks Co.

Remote | Ohio & Arizona

  • Analyze marketing, sales, and operations data and recommend the next actions to improve ROI and optimize marketing campaigns.

  • Involved in all elements of website analytics and customer interaction marketing life cycle.

  • Social media marketing and content marketing management.

  • Content curation; from ideation to the presentation.

  • Monitor customer experience and user behavior to influence product roadmaps

2018 - 2020

SOCIAL MEDIA MARKETING MANAGER

Cornerstone Christian Fellowship

Chandler, AZ

  • Managing all multi-site social media for Cornerstone Chandler. Scottsdale & San Tan Valley locations.

  • Concept, execute, optimize, and report on paid social campaigns on Facebook, Instagram.

  • Leverage social media experience and deep knowledge of platform capabilities to help make sense of branding opportunities.

2018 - 2019

DIGITAL MARKETING PROJECT MANAGER

Endurance International

Tempe, AZ

  • Build and manage the development and implementation of marketing strategies and tactical implementation plans such as on-site SEO and backlinking for small business clients.

  • Prepare periodic reporting of marketing campaign results for small business clients, review and interpret results with clients, and recommend changes to maximize value. Use of analysis of past results and strategic planning techniques to modify campaigns such that sales and profitability of products and services can be optimized.

  • Develop compelling and individualized content for small business clients as part of their online and offline marketing campaigns.

Education

2017 - 2020

Hubspot, Google,

Udemy, Facebook

CERTIFICATIONS

  • Inbound Marketing Certification 

  • Content Marketing Certification 

  • Google Analytics Certification 

  • Online Marketing Certification

  • Email Marketing  [certification in progress]

  • Facebook & Instagram  [certification in progress]

Professional skillset

Entrepreneurial Mindset

Go-to-Market Planning

Teamwork & Collaboration

Digital Analytics

© 2020 by TY BANKS CO.
Proudly keeping it 💯 since '83

Call

614-585-6584

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